About "About Me"

I am currently involved in international marketing projects in New York. Please let the following serve as an introduction to my work and career.
DEC.BIO.AD.03.14.12 or view my profile and references on LinkedIn.

WWED Stories Now Available for Syndication

The Wild East Dailies (WWED), my other blog, is a collection of over 500 stories relating to Asia, Korea and Vietnam over the past 3 1/2 years, from an American expatriate POV. All stories are protected under a Creative Commons license that encourages reprinting but only for non-commercial enterprises. Our stories have been linked or quoted by The New York Times, The Wall Street Journal, The Huffington Post and New York Magazine.


If you are a commercial print publication, webzine or other site and have interest in reprinting WWED stories, please contact us. We offer very reasonable rates and can even write on demand for Asian related issues. Contact David.E.Carlson@gmail.com for more information.

I love Seth Godin - But he doesn't know much about Asia

His latest post, 'Are You Buying an Education or Buying a Brand?"  says:

It's reported that student debt in the USA is approaching a trillion dollars, five times what it was ten years ago. Are those in debt buying more education or are they seeking better branding in the form of coveted diplomas?

And that's insane because there's another reason. Doesn't he understand that Asian students are filling up the classrooms in the US, England and Australia left by declining student populations in the West - and that the hallmarks of an ascriptive society are replacing those in America previously based on achievement? And students and parents are more more interested in buying a 'brand'? Most Asian students live in cloistered housing, only deal with their own culture, and many learn little or nothing of the actual subjects - but once that degree is on their CV, they come back to Asia and get hired like fish in an employment net that looks for letters and brand names over any real accomplishment. Could someone please tell me where Steve Jobs went to school? I don't want to go there!

For the record, Seth Godin graduated from Tufts University and received his MBA from Stanford (both strong educational brands). Steve Jobs attended but dropped out of Reed College in Portland Oregon. He has never received a formal degree in any subject.

D a v i d E v e r i t t - C a r l s o n

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Find me on Twitter, Facebook or LinkedIn. Read my previous blog: The Wild Wild East Dailies.